What is the YouTube 'Merch Shelf' - Shelton Associates - Marketing Consultancy Sheffield

What is the YouTube ‘Merch Shelf’?

YouTube is an ever-growing platform achieving 122 million daily active users and, like every social media platform, is regularly bringing out new features to keep their audience enthralled.   At Shelton Associates, we are always on the lookout for new ways to help our clients sell their products and YouTube Merch Shelf is certainly one[…]

How to implement 'Influencer Marketing' on Instagram and TikTok - Shelton Associates Marketing Consultancy Sheffield

How To Implement ‘Influencer Marketing’ On Instagram And TikTok

If you’re a business, I’m sure that at some point, you have received a message from someone, reading something along the lines of “Hey! I love your page, would you be interested in collabing?”. In other words, ‘Can I have your product or service for free, in exchange for me to post a few photos[…]

How has iOS14 affected Facebook Ads - Shelton Associates Marketing Consultancy Sheffield

How Has iOS 14 Affected Facebook Ads?

You might have heard about the latest changes with Facebook Ads, but what does it actually mean? If you are an iPhone user and have recently updated to iOS 14, you may have noticed that when using certain apps, you will get a pop-up notification asking if you consent to that app tracking your activity[…]

Why Your Business Should Be Using Instagram Stories - Shelton Associates Marketing Consultancy Sheffield

Why Your Business Should Be Using Instagram Stories

Instagram stories are a huge part of Instagram and could be a valuable asset to your business if you are able to use them effectively. If you aren’t familiar with Instagram Stories, they are different from an Instagram Feed post, in that they only last for 24 hours and appear in a frozen panel at[…]

How to use Facebook Wi-Fi for your business - Shelton Associates Marketing Consultancy Sheffield

What is Facebook Wi-Fi? Learn how to use Facebook Wi-Fi for your business!

With more and more businesses, such as restaurants and leisure facilities, being allowed to open as lockdown eases, now is the time your business could make use of Facebook Wi-Fi. Not only does it get rid of the need for displaying Wi-Fi passwords or customers asking for your Wi-Fi password, but Facebook Wi-Fi also means[…]

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Grant Funding for 1-2-1 Marketing Training

1-2-1 Training on Amazon, eBay, LinkedIn, Facebook, Twitter, Instagram, YouTube Ads – Up to 70% Grant Funding for Eligible Companies. Shelton Associates are running bespoke, 1-2-1 Marketing Training for businesses in the Sheffield City Region.  This 1-2-1 training takes place at your own premises and is tailored to the requirements of your business.  If you[…]

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YouTube Ads Training for London Charity

Shelton Associates were recently commissioned to help London Charity Boundless Theatre to promote their exciting productions using YouTube Advertising. Boundless specifically helps 15-25 year olds by creating ‘exhilarating, relevant and shareable theatre with and for young people and curious others’ and wanted some help to use YouTube Advertising.   We were delighted to do so[…]

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How to Get Verified on Instagram

We’d all love a tick next to our name on Instagram, but how do you actually go about getting one? So, what does a blue tick on Instagram actually mean?  It basically means Instagram has confirmed that an account is the authentic presence of the public figure, celebrity or global brand it represents.  Everyone can[…]

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Marketing Tips for Business Owners – Facebook Group

Facebook Groups are a great way of bringing content together so we’ve set up our own – Marketing Tips. What are Facebook Groups? Facebook Groups bring people together and enable individuals to respond to content and ask questions.   What makes a group different to a Business Page? We have a Facebook Business page (Shelton[…]

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Everything you need to know about ‘Facebook Job Posts’

Did you know that you can use Facebook to Recruit new Staff? Well you can now post Job Vacancies on your Facebook Business Page for Free! This blog post will give you an insight into Facebook Jobs and how to post a job on Facebook.   Recruitment can be a long, time consuming and sometimes[…]

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