There is an old adage that Marketing is too important to be left to the Marketing Department. I see too often situations where the Managing Director decides that he wants to ‘do a bit of marketing’. A relatively junior person is brought in typically to ‘do the marketing’ who has the enthusiasm but not[…]
Social Media is not just for putting your family photographs Social Media is not just for putting your family photographs on or for reminding yourself where you were last night, it is now an extremely powerful method of promoting your business, keeping in touch with customers and prospects and in many ways is the[…]
Are you on LinkedIn? Need answers about your Marketing? Want to know more about our services? Then connect with our lead Marketing Consultant Andrew Shelton on LinkedIn here.
Bringing marketing into the core of commercial moving companies Andrew Shelton of Shelton Associates set out his advice for how CMG Members can build a successful marketing plan. He introduced attendees to the basic concepts of marketing, from a practical viewpoint; “marketing is not something that you can just add on later, it has[…]
We have been running our Marketing Plan programmes for a number of years now both directly within SMEs and also in our hugely successful Develop a Marketing Plan in a Day Seminars and have helped literally hundreds of companies to develop their own marketing plans. This is the first time though that we[…]
“I am often asked what are the main Marketing things you need to do to improve the effectiveness of your marketing.” So, having given this a good deal of thought and whilst clearly not comprehensive, I have put together Seven Secrets of Marketing you need to know to drive your business forward. These are[…]
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